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August 01, 2023

User centricity beginning with the first keystroke

Data science
Machine learning
by Tobias Kässmann
by Tom Gilke
1 Comments
 

Worum geht es in dem Artikel?

The majority of user journeys in search starts with a click in a search box. How can you guide your users after this initial click? At otto.de we strive to show our users the best suggestions for their need, right after the first click. We work towards providing a tailored fit for each individual user, helping them to reach their goal by responding to their input in seemingly no time. How do we find the best suggestions? What architecture allows us to handle every single keystroke of each user in just a few milliseconds? Learn, how your team can jumpstart the customer experience, by focusing on the user beginning with the first click.

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  • 09.08.2023 01:15 Clock

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Written by

Tobias Kässmann
Organizer of the Search Technology Meetup
Tom Gilke
Software Developer

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