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Team Nautik

Developer Team @OTTO

About me

We're Team Nautik, an agile team of Data Scientists and Data Engineers. We develop and create technologies, methods, models and solutions to improve display advertising for OTTO.

My articles

  • A Machine Learning approach to real-time display advertising
    Team Nautik
    January 08, 2023

    A Machine Learning approach to real-time display advertising

    Let’s be honest, display advertising usually makes people think of an aggressive e-tailers literally hunting them down. Many potential online customers therefore resort to all-or-nothing ad blockers to save themselves from visual overload. However, beyond these two extreme user experiences, in reality display advertising is simply a modern equivalent to a classic poster hanging at the bus stop.
    Development
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