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Michael Gravert

Senior Product Manager

About me

For several years now I‘ve been working as a Product Manager, helping companies and teams to switch from a prescriptive project approach to a mindset that focuses on the actual impact on user and customer benefit. After a phase in Online Marketing I’ve come back to retail processes that make our daily purchasing experience fundamentally possible. I‘m currently collaborating with several Development teams to take OTTO's retailer side to the next level when adding products to the assortment, based on granular product data. In addition, I‘m involved as an organizer with the ‘Product Pioneers’ – the Otto Group’s product community.

My articles

  • Scaling product development through collaboration
    Bartholomäus, Michael
    October 26, 2021

    Scaling product development through collaboration

    Together with our Product Teams, we – namely our Agile Coach Bart and our Product Manager Michael – have taken on an exciting challenge and ventured into scaling our product development process based on our culture of agile collaboration.
    DevelopmentWorking methods
    view more
  • Michael-Blogautor
    Michael,
    July 26, 2021

    Product Pioneers: Unbarcamp with John Cutler

    This time we were once again fortunate to land a top-class speaker – John Cutler, known to many as the author of the post: "12 Signs You’re Working in a Feature Factory". As Head of Product Education at Amplitude, a leading provider of product analytics solutions, he deals intensively with the topic of data-driven product development. John speaks at conferences such as Mind the Product, blogs passionately about product management, and reaches nearly 50,000 people via Twitter.
    Development
    view more

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