At a glance
Facts and figures about OTTO
Profile
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Date of foundation
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17 August 1949
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Employees
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6,120 58% of whom are women (regardless of location) (11/24)
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Revenue in FY 2022/23 by GMV
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6.3 billion Euros
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Revenue in FY 2023/24 by GMV
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6.5 billion Euros
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Percentage of visits via mobile end devices
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over 70 percent
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Number of orders
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up to 35 per second
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active customers
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12 million (11/2024)
Offer
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Number Brands on otto.de
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34,000 (11/2024)
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OTTO Market Partners
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around 6,500 (03/2024)
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products on otto.de
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18 million (03/2024)
Service & Customer Care
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Service employees
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approx. 2,500 (site-independent)
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Reachability
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95 percent
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Relation Centre nationwide
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16
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Reachable
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24 hours, 7 days/week, 365 days/year
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Services
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103
Social media
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Facebook fans
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over 1.2 million (3/2023)
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LinkedIn-Follower
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56.000 (3/2023)
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Instagram follower
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252.000 (3/2023)
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YouTube corporate channel
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over 19.900 follower (03/2023)